New study on the negative impact of social networks on children
The use of many social networks does young people no good – this is the result of the study #StatusOfMind the Royal Society for Public Health in the UK. It was based on a survey of 1479 British young people aged between 14 and 24. The researchers asked the teens to what extent they connect a number of aspects, including sleep deprivation, cyber bullying, doubts about their own appearance or the fear of missing something, with the networks Facebook, Instagram, Youtube, Twitter and Snapchat.
The research suggests that Instagram, Facebook, Snapchat and Twitter can have a negative impact on adolescents' mental health. For example, nine out of ten of the young women surveyed said they were unhappy with their bodies. In addition, more and more young people are suffering from the fear of missing out if they are not on the platforms frequently enough. According to the study, the networks also stop sleeping, create feelings of inferiority or convey questionable body ideals. According to the survey, the Instagram network proved to be particularly negative among these factors.
But social media doesn't just have negative consequences. The young people also reported that they benefited from new access to knowledge and found help and emotional support in online communities. They also gained new friends and relationships through social media. In addition, the networks strengthened the formation of identity and self-development. Unlike the other networks studied, the survey's youtube video platform YouTube is the only one that has a more positive effect on the mental health of young people.
Social networks as a PR tool: Poor organisation endangers image
Many companies use social networks to expand their reach and to communicate with customers. Larger institutions or companies, however, often have a large number of accounts that need to be managed. If there is no leading position that takes care of the correctness and timeliness of the content, this quickly makes a bad impression on readers. But a lack of organization of their own content is one of the social media dangers that many companies underestimate. The comment column should not be left unmoderated either: a discussion peppered with insults deters new readers. Even if those responsible do not intervene in the case of hate posts or threats of violence, this has an image-damaging effect. Especially when a shitstorm emerges from it, scandals are pre-programmed.
Training and a social media policy as well as limited access only for certain employees are the cornerstones of a successful appearance on the net. Legal protection is equally important. Among the biggest threats on social networks are hackers who either falsify content or distribute viruses and worms to customers after taking over an account.
Phishing and redirection to malicious websites are also a strong presence among cyber-criminals. Depending on the type of attack, in addition to damage to reputation, additional financial damage may be